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eau la la baby spa

Who is our customer? 

In the summer of 2021 Marleen Heusdens decided to chase her dreams and take over the business Eau La La Baby Spa in Maasmechelen. One of the most beautiful moments of Marleen's life is the moment she became a mother and grandmother herself. The wellness branch is a real passion for Marleen. Pampering and transmitting tranquillity is her second nature. That is why she could not miss this opportunity. More information about the offer of Eau La La Baby Spa can be found on the website

What is Eau La La Baby Spa? 
At Eau La La Baby Spa you can enjoy a wonderful moment of pampering with your baby/parent/grandchild. Via an all-in formula your baby enjoys a half hour of floating, a treatment with care products, a pedicure and a manicure. The combination of the massage, the swimming motion in the water, the temperature of the water and the relaxing effect of the bubble session relieve typical complaints such as cramps, reflux and constipation. 


The needs of the customer

In order to get off to a good start and create more visibility online, Marleen called in the help of The Art of Growing. Marleen wanted to actively promote her business on social media in order to attract more customers. 


The Art of Growing drew up a communication plan to increase the reach of Eau La La Baby Spa. This by means of:

- A clear content strategy
- Personal branding (we made personal branding videos of Marleen and did a photo shoot in the shop) 
- Newsletters
- Advertisements
- The design of flyers


In short: The Art of Growing unburdens Marleen in as many areas as possible with her (online) communication so that she can focus 100% on spoiling your babies. 

Key achievements in a row

  • Creation and implementation of a communication plan (social media, newsletters, etc.)

  • Personal branding - photo shoot & video 

  • Design - design of flyers 

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